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	<title>Pierre Rouarch &#187; Earned Media</title>
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		<title>lien Paid Earned Owned Media</title>
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		<pubDate>Tue, 09 Mar 2010 16:09:22 +0000</pubDate>
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				<category><![CDATA[Trouvailles]]></category>
		<category><![CDATA[Earned Media]]></category>
		<category><![CDATA[Owned Media]]></category>
		<category><![CDATA[Paid Media]]></category>

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		<description><![CDATA[ Multimedia 2.0: From paid media to earned media to owned media and back &#124; Marketers face three types of media as channels of interaction with their audiences: paid media, earned media, and owned media. ]]></description>
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<div class="delicious-link"><a href="http://news.cnet.com/8301-13641_3-10237112-44.html">Multimedia 2.0: From paid media to earned media to owned media and back |</a></div>
<div class="delicious-extended">Marketers face three types of media as channels of interaction with their audiences: paid media, earned media, and owned media.</div>
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